Direct Response Processing

View of mail extraction equipment

Once your carefully planned marketing campaigns generate orders, it’s vital that they be captured quickly and accurately to facilitate speedy fulfillment of the order. We tailor our proven processes to meet your specific needs, with back-end solutions that combine best-in-class services for multi-channel order capture and management that helps you build customer loyalty and profitability.

All orders, regardless of channel, are captured in our comprehensive order management and fulfillment system.

  • Files from external sources are securely and automatically imported for processing. 
  • For campaigns that include the option to order by mail, we offer lockbox services that include electronic deposit of checks and manual keying of orders. 
  • Well-trained and friendly agents in our contact center will take orders for those who prefer to place them by phone.

No matter how they are placed, orders with a credit card pay type are handled according to our Level 1 PCI DSS-compliant processes.

We provide complete insight into your response activity across the entire multi-channel marketing process, with comprehensive sales and marketing reports and a variety of customization options. Typical reports include response rates and total orders received by source code and channel, along with revenue and margin reports at the campaign and product level.

Our order management solution includes:

  • Importing orders from external sources into our order management system
  • Lockbox operation for processing of mail orders and leads
  • Inbound contact center for order and lead capture as well as customer service support
  • Level 1 PCI DSS-compliant credit card processing: Download our Attestation of Compliance here and/or see our compliance listings for Visa and Mastercard.

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