Our work at Merkle Response Management Group (RMG) is so much more than the daily operations of our response management services. It’s also about building partnerships and supporting nonprofits in their missions to do good. As an account manager, I’ve grown close relationships with my clients and have come to be truly invested in their causes. Recently, my work with one nonprofit led to the experience of a lifetime – a chance to take part in a mission trip to the Philippines with Operation Smile.
Over the last year, we’ve seen a number of noteworthy developments here at Merkle Response Management Group (RMG). 2016 marked a variety of milestones for our employees, clients, and Merkle RMG as a company. In this blog, we’d like to recap and reflect on the year’s highlights and successes.
Supporting worthy causes is at the heart of what we do here at Merkle RMG, and that’s one reason I love working here. That passion drives how we serve our nonprofit clients, but it extends to other aspects of our company as well.
A data breach at your nonprofit would be devastating to your donor relationships and ability to fundraise. When donors see that their gifts are handled responsibly — with speed, accuracy and security — it builds their confidence in your organization. To successfully retain them, you must be able to assure and demonstrate to donors, first and foremost, that their data is safe.
When nonprofits think about how outsourcing can help their donation processing, they probably have some standard advantages in mind. In a typical outsourced solution, the benefits are mostly tactical; the donation processor receives the mail, puts money in the bank, captures data, delivers it to the client, and then starts all over again, always serving as the last link of the chain. This kind of solution supports the core competencies of caging and data capture, but it’s missing a strategic element.
Maryland Food Bank (MFB) became a Merkle Response Management Group (RMG) client in March 2015. Merkle RMG provides donation processing, data capture, exceptions handling, and acknowledgement printing and mailing in support of MFB’s direct mail fundraising program.
Recently, we partnered with a local expert to enhance our wellness offerings. Corinna Nelson is a personal trainer, life coach and owner of Zeal Fitness, a local business dedicated to wellness coaching. Twice a week, Corinna comes to Merkle RMG headquarters to lead free group exercise sessions and help employees address their individual fitness needs. In this blog, Corinna tells us about her role in Merkle RMG’s wellness initiative.
Scott Ryan discusses Merkle RMG's Pathway to Success program - professional development program that gives employees a hands-on, holistic education across Merkle RMG’s areas of operation. It provides a defined roadmap for their advancement, with set benchmarks for success.